We attended the book launch and a house filled book signing party for one of our clients a few weeks back. Margot Bloomstein shared her experience with self publishing, resulting…
Is your office still going ‘paperless’?? How far along have you gotten? Today’s savvy sales, marketing and accounts receivable folks know that there is a balance between the two worlds.…
How about excluding some 48% of your marketplace? No, we would never want to do that and yet, a study by PEW Research Center this year, found that a total…
In an article at MarketingProfs, Dean Rieck says a direct-mail campaign might be just what you need to drive targeted online traffic to your website. “According to the 2009 Channel…
How often do we hear that expression – don’t print it out – save a tree. Well I’ve just finished reading some articles that challenge that expression in a thought…
Choosing the right paper for your project can be the difference in having the finished piece look outstanding or just so-so! You put a lot of time into the creation…
When you plan to work with a printing services company it’s important to provide a print-ready file. That way you avoid issues with the artwork, potential errors or a result…
Whether you create an electronic newsletter or produce one for a direct mail campaign, newsletters are a great way to spread information about your business and to potentially incarease sales.…
Business cards are one of the most powerful tools used to establish a relationship with a potential client. If your business card does not stand out from your competitors’, it…